Seth Weissman

Managing Partner
Seth Weissman

Seth Weissman is the Founder and President of Urban Standard Capital (USC), a fully integrated real estate private equity firm, focused on debt and equity investments across the United States. The firm manages over $600M of real estate equity and debt investments across its platforms. Prior to founding Urban Standard Capital, Seth worked in the real estate private equity group of Perry Capital, a multi-strategy hedge fund. Prior to Perry Capital, Seth was a member of Goldman Sachs’ Investment Banking Division. Seth earned his BS in Economics from the Wharton School of Business at the University of Pennsylvania.

Seth has been featured in The New York Times, New York Post, New York Magazine and other leading publications and has been a featured speaker at the Institute for Private Investors (IPI), the Pratt Institute, UBS, Enterprise Community Partners and Deutsche Bank.

Seth previously served on Community Board 4 (Chelsea and Hells Kitchen) as a member of both the Preservation and Planning Committee and the Housing, Health, and Human Services Committee. Additionally, Seth is the founder of Real Estate Has Your Back (#REHasYourBack) which provides support for communities in need throughout Manhattan, Brooklyn and Queens.

You're only as good as your team ...

Charlie Brosens


Kelvin Li

Accounting Manager

Harris Pergament



Chief Dog Officer

Pam Colón

Asset Manager

Michael Brady

Assistant Controller

Jeremy Plofker

Vice President

Harrison Rowen

Senior Analyst

Sam Hollander


Robert Levine


Sarah Saul


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